Tuesday, May 14, 2013

At least honesty is still part of the policy, I guess....

So, I recently heard that the CEO of Abercrombie and Fitch was all "Fat Chicks are TEH WORST!" This, of course, triggered a massive amount of outrage across mah Facebook feed and every other online place I frequent. In a way, I can understand why people are all MAAAAAAAD.

But my reaction was kinda as follows:


I'm sorry. I know I should be upset that a MAN would be so callous towards a whole group of people but what else did we expect? I myself have never really bought anything from Abercrombie & Fitch but I have been inside of one of their perfume-drenched stores and I have seen their lovely wall hangings.

Here is a little sample of what you'll get shoved up in your eye parts:

So classy!

So artistic! 

I mean aren't you shocked? A man who approves of these towering billboards of self-esteem should be SOOOO ashamed of his opinions on girls who are more than 95 lbs. 

Ok, I will tone down the sarcasm a bit. It's just funny to me in a way. Abercrombie and Fitch is a clothing line that CLEARLY does not care about self-respect. They imagine a world where every man possesses a six pack and is deathly allergic to anything covering it. "T-shirts make me rashy!" They imagine a world where women are petite, scantily clad and always willing to pose in a pseudo-sexual manner. "Squish my boobs on his like this?" So why were we all so surprised when they have something against women who don't fit into that concept and actually admit it? 'Cause, uh duh. Their clothes, ads, stores, and wall art has been saying just that for years.  

Which brings me to my next thought- Do you ever think we allow ourselves way too much ignorance? Just walk into a mall and we are constantly being told, not asked, to sign up for precisely this type of belief system. Money buys happiness and more is always better.... unless it's the pieces of cloth to cover your lady bits. Then we pay doubly the price for something that covers half as much. Victoria's Secret, Hollister, American Eagle, etc. They all have subscribe to this philosophy. So how do we counter that? 

Now, calm down. I am not saying we should boycott all these stores. I'm not that girl. But I am asking everyone to maybe possibly sorta kinda operate under some sense of intelligence when buying the things you put on your body. Realize that you are the customer. You're the one with the power, not them. Your money is what pays for these retailers to propagate stupid messages. And most importantly, you are the rad one, the trend setter. You get to create the standard that's set among your friends, and probably even some of yo enemies. Cause everybody knows a good enemy copy cats hard.  

So, maybe we should consider lessening the amount of business we give to these stores, not to send them a message but to give those around us a message. I am worth more than those clothes. I can dress in classy way that makes me look pretty or handsome (depending on you being a chick or a dude) without encouraging the mindset present in their philosophy and clothing lines. Plus, you won't have to wash your hair after you shop there just to get the smell of douche bag off ya.


Post by Lisa Twigg